Omar Boraie’s longstanding vision of transforming and rebuilding New Brunswick City is slowly taking shape. His progress was recently highlighted by Central Jersey Working Moms in a blog postdated 5th May 2017. The current president of Boraie Development, a company he founded in 1972, believes that his decades-old vision for New Brunswick City is progressively t6aking shape. Having traveled overseas in Europe as a scholar, Omar Boraie developed a clear vision for what he wanted his city to look like. He wanted to make the city safer and more desirable to live in while also attracting more people to the city. He implemented his vision in several progressive phases marked by strategically transforming the city’s skyline into a modern day city.
In an article on NJ Biz, the first phase of his initiative was the redevelopment of over 20 vacant buildings and turning them into high quality residential units. While the area was previously risky even to walk at 4 pm, the new project that was met by a lot of skepticisms transformed the area. Through his company, he built high end office units to meet the growing demand for office space. The Albany Street Plaza Tower One has become synonymous Omar Boraie’s success story. The next phase of his visionary project came in the form of Spring Street Condominium Building. The building has high quality residential units to cater for the growing demand for quality residential units in New Brunswick. Completed in 2007, the building gave way for the next phase of his project: The Aspire. The new development comes complete with restaurants, high-end residential units and other amenities for entertainment that suits the lifestyle of the modern and younger generations. It is designed for the millenials. Check out State Theatre New Jersey to know more.
Company Profile: Boraie Development LLC
According to NY Times, Boraie Development LLC was the brainchild of Omar Boraie’s vision and experience working overseas. His long stay in Europe shaped his vision of what a modern day city should look like. Upon returning to the United States, he founded the company in 1986 and embarked picked New Brunswick as his pilot city. The company is based in New Brunswick, New Jersey and is privately held. However, over the years the company has expanded its transformative vision to other cities including Newark and Atlanta where it is managing and developing new properties that are aimed at renewing the cities’ skyline.
To achieve their vision, Boraie Development has formed a collaborative platform to leverage the strengths of their partners. The platform includes contractors and financial institutions. Since the new developments are primarily targeting the growing market niche of millenials, the company has also partnered with architects, contractors and various celebrities to highlight their noble cause.